#Hashtag Campaign Gone Wrong

As a hashtag marketing company, one cannot ignore the importance of Hashtag in digital marketing campaigns. Hashtag marketing strategy should be to use them strategically as an integral part of your content promotion campaign on Twitter, Google+, Instagram, and Pinterest etc. There can be #Brand specific or #Campaign specific tags to easily identify and track the success besides helping in SEO related to keywords. Individual campaigns can have their own unique hashtag. Say unique discount tag linked to different products which can be redeemed during purchase.

Use hashtags which are easy to remember and clear of any ambiguity as it can backfire with members using them to smear your brand. Social media is galore of such hashtags gone wrong campaigns. Some of the famous hashtags gone wrong are:

#susanalbumparty - It was an inadvertent hashtag which read differently than it was intended. The tag was associated with a party thrown for Susan Boyle's album launch but has to be taken off quickly when it was realised it read something else. That's why capitalisation (#SusanAlbumParty was read as #SusAnalBumParty) in the hashtag is necessary.

#StayPutinLabour - Another hashtag gone wrong! At the the or writing the post, we found this hashtag being compared to #susanalbumparty as another bad hashtag usage.

#WeAreAllLeoMessi - Barcelona launched #WeAreAllLeoMessi campaign on Twitter to show their support for Lionel Messi, who is convicted of tax evading. But the campaign has backfired and people are tweeting #WeAreNotLeoMessi saying he should be paying his taxes.

Online Brand Reputation Management Helps to Grow Your Business

Online brand reputation monitoring and management should be at the centre of any online brand promotion activities as even a single negative review about your company or the brand can affect its future sales and influence how customers perceive your brand. Even if you are an individual, your personal online brand reputation management is as important as a company. You may be the brand of your company whom potential investors and employees look to as an asset. Negative reviews about you can dent the public image of your company.   

Resource:-  http://webnetcreativesindia.tumblr.com/post/145843421182/online-brand-reputation-management-helps-to-grow

Hire Expert PHP Developer for Your Web Designning Service

PHP development platform is a server-side scripting language designed for web development and which is used by the majority of application development companies. The majority of Open source applications such as Wordpress CMS, Joomla, Drupal, shopping cart applications like Magento, WooCommerce plugins (a free eCommerce platform for WordPress CMS) etc have their framework and architecture developed in PHP language. 

Read More:-  https://webnetcreatives.wordpress.com/2016/06/10/hire-expert-php-developer-for-your-website-development-service/

Benefits of Hiring a SEO Company in India

First thing first! Do you even need an SEO service for your business? If you are generating enough business from your website, either you are doing a good job and have an effective SEO strategy in place or your business is in a niche market where competition is less. Either way, you don’t need to invest in SEO unless you would like to expand your business and multiply business generation.

On the other hand, if you are hardly generating any business from your website and none of your SEO efforts are showing results, you definitely need an expert SEO agency to help improve your search engine performance. If you plan to hire an in-house SEO team, consider hiring an SEO consultant or an SEO consulting business for few months to train your in-house search engine optimisation team and take advantage of their years of expertise.

There are various reasons why a business should invest in an effective SEO campaign. Either hire a local SEO company for your business promotion or look for hiring an offshore professional SEO company from India and other Asian countries. In this article, we will be focusing on hiring a top SEO company in India and we are sure it would apply to hiring an SEO agency from any other country as well.

There are multiple benefits of hiring an offshore professional SEO company for your business. There are SEO companies who specialise in promoting businesses locally and there are SEO firms who can equally promote local, national or worldwide businesses. Make sure you understand their expertise and niche they operate in before hiring them.

Another advantage of hiring an SEO firm from India is that of being affordable. You can find an SEO agency which offers quality services and yet charge which is at a fraction of the cost of what a local SEO agency in US or UK charges. Moreover, at an affordable cost, most of these Indian offshore search engine marketing agencies include lot more activities than the local counterparts in the US.

However, be aware of low balling SEO companies who would give you a “too good to be true” quote. After few weeks of working with them, they would start to cut corners to make a profit and in the end, your business not only loses the precious business opportunities but also the money you paid them. So, make sure the SEO agency knows what they are doing and do a due diligence. Later on we will provide some tips on how to hire the right SEO agency.

If you are thinking of learning and doing the search promotion on your own instead of hiring an SEO company, be ready for surprises and learning bumps. Google regularly updates its search ranking algorithm and how they assess websites for ranking, so you will be required to invest lot more time and money in learning SEO latest updates on your own. To free yourself from the hassle of learning quick SEO marketing tips and also to reduce the risk of wasting time and money, it’s recommended to hire an SEO services company.

Once you know the benefit of hiring an SEO expert agency, it’s time to learn some tips which will help select the right search engine marketing firm. Don’t judge an SEO company on the basis of their website. A nice website doesn’t mean they are an expert in SEO as well. Hire them for their SEO capabilities and not on their design skills. Additionally, don’t go for agency with most number of employees as thats a misleading factor. Bigger firm doesn’t translate into better firms. Always look for case studies and client references before finalising the SEO firm.

Don’t be influenced by some of the SEO jokes doing the round on hiring offshore Internet marketing agencies as there is always a flip side of stories. The advantages of hiring a legitimate SEO company far outweighs the money you would save doing the SEO on your own or hiring a freelancer. An effective SEO strategy is crucial for your website as more and more prospects search for products and services in the search engines and if you are not ranking there, you are leaving too much business for your competitors.

Build your blog effectively, step by step...

It is not necessarily easy to find among the more than 700 posts already posted on this blog. It is therefore propose to find a summary of steps needed to set up a blog effective use. Ideal for those who start, it presents the different elements to be put in place to embark on the adventure parameter settings, possible manipulation and publication of the first post. An ideal time to get started or improve your blog.

Blog is a good Internet marketing technique to generate traffic to your website. If you have a question, feel free to leave comment!
Creating a blog is very simple. Here's how.
Before publishing
Setting: Once your account is created, it must set your blog via the box Administration site. From this page you manage your blog (published post, apparently ...). The dashboard gives you an overall view of your blog.
For him choose a theme (design), go to Settings themes.
Sidebar: To customize your blog and optimize the use, you can insert widgets in your navigation bar (sidebar). The section is located in the left column of the administration Drag the widgets you want the first column to the second. You can put it in the order you want. Each widget is customizable: you can choose its title, its appearances ...
You can also insert widgets outside the platform: in a text widget, delete the title and copy the code provided by the site of the widget you want.
How to publish
First post: In the administration of your blog, in the left column, click new post. Then write the title of your post and then its contents. You can also insert an image or a hyperlink. Then you can set the post: choice to display an excerpt of the post on the home page, classified in one of the categories you've created, its publication program (statement of the post) and add tags (keywords characteristics of your article).
Insert an external link: If you want to refer to a website, select the words that allow your visitors to access, and then click the Image externally. Enter the URL to which you want to redirect. Posts by heading, or from the dashboard, you can access any of your post and change it.
Insert a picture: To insert a picture in one of your posts and therefore make your blog more attractive, you have two options: whether a photo of another site (and if you have it prior), click the Image external specify the URL of the photo.

Insert an attachment: To illustrate some posts, you can save a document link (e.g. your resume or for a document you've done). On the same principle that the insertions of a picture import the file in question in your Media Manager / append files. Then, in your writing the post, made Add file to the post. The post must be saved before you can insert a link.
Insert a video: To insert a video on your blog, copy the code of the video you want into your post.

Want to Improve the Design of Your Web Site? Get Best Tips

How do you feel when you visit websites? It’s Excellent, Good or bad! Because some of those websites are designed well using latest technologies and some of them are poorly designed not so user friendly. We have summarized a list of tips on optimizing design of the website users/visitors point of view.

When creating a website, there are a number of things that a web designer must take into account if its aim is to produce a high quality website design and consistent with the users (usability).


The Color Palettes

There is nothing worse than visit a website and see a set of color who marry very badly, provoking very clear lines of demarcation, up to swear with the colors of text. As basic as it may be, many people spend a phenomenal time to find and use good games colors. Although there are millions of colors to choose from, this is not a difficult process. Indeed, that you invest in a program that will significantly simplifies the process of selecting your color combination or use one free tools to manage color palettes, you implementer color combination attractive in a snap weather.

Paid Software

If you want to invest in software for managing color palettes that will do the work for you, are the best solution remains Color Scheme Studio, available for both Mac OS X and various versions of Windows. This tool not only to build you an entire set of colors from a color, but it also provides you with this color for its monochrome versions, complementary colours, combination trichromes and quadrichromes and harmonies analogues based on the same color. It is a tool absolutely remarkable. There are also many other practical features in this tool.

Free software

If you do not want to invest the modest sum of $ 49.99 for Color Scheme Studio, there are free alternatives available. There is a tool to Flash technology for generation color palettes: Color Wizard. Although it is less aesthetic and intuitive as Color Scheme Studio, Color Wizard has a large number of useful features. You can either enter the hexadecimal code of color, or move the cursor to find the color you want. Color Wizard also gives you multiple harmonies based on the color you have chosen. Color Wizard is a handy (and free) to create color combination.

The best is the enemy of the good

When you choose a combination of colors, do not use too many colors. The adage "the best is the enemy of good" is also in the process of selecting the combination of colors. How many colors must be used? It is a question that it is difficult to answer. Although there is no set number, it is usually best to work around 3 colors:

The primary color is the main color that occupies the majority of the page. It is the one who sets the overall tone of the site. The secondary color: the second color aims to strengthen the primary color. The second color is usually a color similar to the primary color the dominant color is the color that is used to highlight certain parts of the page. This is usually a color that contrasts with the primary and secondary colors, and as such, it should be used sparingly. If you use one of the tools mentioned above, it is better to use complementary colors or colors "split-complementary."

There are many resources on the Web that explain the patterns of colors in detail. Anyway, if you use one of the tools mentioned above and apply these tips, It will no more difficulty to create beautiful colors games for your website.

Content Management Systems (CMS) customization services

It is a process of customising web design & development requirements according
to your specifications using open source codes. Open source codes are free and
has all the rights to be modified accordingly. Open source codes serves as an
excellent platform to invoke code generation tools and other web applications.Following are open
source customized web development services:

Joomla Integration / customization: Joomla is a powerful open
source content management system(CMS) that can help you to manage your website
content.

Drupal Integration / customization: With our Drupal CMS customization
services we promise to enrich your website maintenance experience. We can help
you with proper integration of your Website with Drupal Content Management System.

Wordpress Integration / customization: Wordpress is an Open
Source Application. If you have a blog showcasing your products/services, then
you probably might want to shift to a more professional level.

Miva Integration / customization: We expertise in customization
of Miva Merchant Shopping Cart to the fullest extend, so that all your specifications
and requirements are answered.

NetSuite Integration / customization: Netsuite is a complete
web based online solution that has the potential to align all your business
processes, helping you take faster and more accurate decisions through real
time business intelligence.